Friday, April 21, 2017

Wassup Laundry acquired Doormint

Chennai based on-demand laundry and dry cleaning company Wassup Laundry has acquired Mumbai-based home laundry service startup Doormint in an equity swap deal.


Also read: Myntra acquied logistics startup InLogg


CEO of Wassup Laundry Balachandar R said, We have a 50:50 mix of B2C and B2B clients. When several players forayed into the market in 2014 and 2015, they were offering prices to consumers that were below the cost price of Rs 18 per piece. We took the hard call of retaining our prices and losing some business, but that's the time when our B2B business helped us to survive.

The company now has operations across seven cities with Bengaluru, Delhi and Chennai. It also has strong B2B clients such as Taj Hotels, Oberoi, JW Marriott etc.

The platform receives 1,000 orders a day from its B2C segment but processes a much higher number of 20,000 pieces of clothing a day for its B2B customers.


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