Sunday, March 5, 2017

Chinese gaming company Youzu Interactive to invest $10 million in India

Chinese gaming company Youzu Interactive is all set to invest around $10 million in India. Youzu Interactive India CEO Anuj Tandon said first the company will set up operations in Pune. And it has plan to hire 30 people this year.

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The company would invest $10 million to create local games, scout for acquisitions and for investments and partnerships in gaming and entertainment startups in India.

Anuj Tandon also said this year we are looking at creating four to five local casual strategy and social casino games for the Indian market, besides introducing our global content. We will also scout for and aim to make strategic investments in the Indian gaming and entertainment startup industry. While creating a premium gaming experience is what the company is known for, since it is the Indian market, we will have a balanced strategy and will need to look at diverse users besides the tier-I and II users.

He also said, This year we would be looking at social casino, cricket, shooting games for the Indian market, but as we wait for the market to mature we will have role-playing games, mid and hardcore strategy games that we will introduce into the market. We have seen signs of Indians paying for mid-core gaming conten.


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