Tuesday, February 14, 2017

BookMyShow acquired 75% in Pune based Townscript

BookMyShow has acquired 75% stake in Pune-based DIY (Do-it-Yourself) event registration and ticketing platform Townscript. The financial part has not been disclosed yet.

Also see: Sminq acquired UX focused software services firm CodePandora

Townscript co-founder Sachin Sharma said it will use the investment to build and enhance its product to address the pain points of registration-based events such as school annual days, expos and conventions, free-to-host charities, spirituality and fashion events. Townscript will continue to run and operate as an independent entity.

Townscript allows organisers to set up and manage an event’s registration and ticketing platform within minutes.They have already organised over 12,000 events across the country including in smaller cities such as Ludhiana and Jaipur.

The firm does not charge organisers for free events, it follows a transaction-based revenue model for paid events, where it charges customers 4% of the ticket value in addition to Rs 10 per transaction. Townscript has launched two event apps, one aimed at customers looking to book events around them, and another one for event organisers to help them manage registrations.



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